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@bluerussia I noted that my list regards being more for higher-ticket SaaS (that correlates to businesses/teams and their budgets rather than individuals). More in this reply...

@ajj If your SMB customers are individuals or prosumers, I would prob recommend allowing personal email addresses. Our software is a completely different ICP, so the above works for us. Also wrote more in this reply...

@elliott527 We allowed anyone with Gmail/Yahoo to sign up for a year, with wishful thinking that we could get more customers. Though we did get a few, they didn't fit our ICP and later churned. But that's after taking up a lot of our onboarding time through back and forth chats with...

@happychristian738 Definitely good to experiment. We allowed Gmail/Yahoo's for a year or so. I had the wishful thinking mentality, but those guys never ended being serious buyers. Also correlated with some horrible customer chat experiences. Eventually realized it's just better to work with...

@anglocatholicshrops That's good. Our ICP are SMBs, but marketing and tech teams with budgets and typical B2B buying process, so the above works for us. That list above didn't contain 8 points when we started, it was 0. Lots of cause and effect to lead us to these implementations. If our ICP...

@reidk Yup, this is it right here. Other comments in this thread all valid given their ICPs and it's certainly not one-size-fits-all. Our pricing is rather larger for a self-service product (starting $450/mo). We don't have any individuals or prosumers as customers. The above list is intended...

@loveneverfailshim Though it sounds complicated, our end takeaway is very simple to the user: Use your work email address. Not a big ask to our real B2B customers. The thing that makes things complicated here is that we do best when users can self-signup without a commitment (e.g, credit card)...

For B2B SaaS, we only want serious prospects signing up. In my experience, people who sign up using a non-work email are not serious people. Therefore it's better to just prevent them from signing up. Why? Non-serious users eat up expensive cloud resources and our customer support team's...

Hey everyone, 8 months ago I launched a little side project SaaS called ComplyDog (). Here's a full write-up of how I started it from scratch, got the first early customers, and sold the business. This was a “side project” and thus everything done was on a part-time basis. 1. The problem...