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@simond101 ahhh yeah! they do this as well. they have a 2 rings rule in the office. compare that to amazon telling you to, “file a dispute with the seller ...”

September 2011, Ryan Cohen and Michael Day dropped out of college to pursue their online pet food startup, Chewy. They tried to raise money, but investors weren't interested. Apparently Amazon was already established in the market. Five years later, Chewy overtook Amazon as the biggest online...

@charlie fair enough. from my side, it's a free site. not like im trying to persuade you to buy anything. but i do see where you're coming from

Let’s time travel back to France at the turn of the 20th century. There are two major sports papers in circulation: Le Véloand L’Auto. It’s fair to say they don’t get along. Le Vélo has just sued L’Auto for plagiarism. And to make matters worse for L’Auto, its circulation is falling week on...

@arynna thank you! 🙏

@twointwomillion appreciated

@weirdbeard appreciated

@stanley_4 i dunno man. respect your opinion. but for people with small businesses writing good conversational copy can be a big deal ... I write loads of marketing articles ... I only try and share the ones specific to this forum here. And not bombard you with SaaS marketing tricks and stuff

@ashmarie okay. so typo on 5. edited! but 1 & 3 don't contradict at all. This is the line from 1. It both involves the reader & is full of personal pronouns! Imagine how good you'd be at something if you'd done it every day since 1908

@a_bit_of_reason yep, same me

Conversational copy is writing how you talk. No sales megaphone. No business speak. But that's easier said than done. So I've put together this guide: 1/ Don't write AT the reader Involve the reader in your copy. e.g. With over 100 years laundry expertise you can trust you're in safe hands...

1) Write with your eraser You get 100 bucks for every word you rub out from your title: Trello lets you work more collaboratively and get more done => Work collaboratively. Get more done 2) No one cares what you can do Everyone cares what you can do for them - image The worlds first...

@janes pleasure :) thanks for reading

@lisek Haha! thank you :)

This is a long one so here's the TLDR: I needed to get eyeballs on my canvas startup in the run up to Christmas So I posted 10 custom canvas prints to YouTubers PO Boxes 2/10 opened on camera. One YouTuber was so blown away she linked our site in the description Total views: 3.7 million. Unique...