Bootstrapping Tally to $70K MRR

[cherishedgirl]

3 years ago we started building the MVP of Tally (https://tally.so). Today we are a team of 4 (soon 5), with 140.000 users worldwide and a revenue of $70K MRR.

We documented every step of our journey:

1/ Year 1: Getting our first users and launching on Product Hunt

https://blog.tally.so/year-1-how-we-bootstrapped-tally-to-11k-users-and-5k-mrr/

2/ Bootstrapping to $10K MRR through product-led growth.

https://blog.tally.so/how-we-bootstrapped-tally-to-10k-mrr/

3/ How we grew to $20K and the challenge of scaling customer support.

https://blog.tally.so/bootstrapping-our-saas-from-10k-to-20k-mrr/

4/ Reaching $30KMRR and the challenges we’re facing:

Scaling the team

️ Keeping abusers at bay

Keep on improving our product at a high pace

https://blog.tally.so/year-2-bootstrapping-our-saas-to-30k-mrr/

5/ Reaching $60K MRR with a team of 4. Rewatch our keynote at SaasOpen.

https://blog.tally.so/bootstrapping-our-saas-to-60k-mrr-with-a-team-of-4/

Hope some of our learnings or milestones can inspire other Indiehackers out there!

 

[phileas007]

@cherishedgirl Wow, great job Marie. Thanks for sharing

 

[cherishedgirl]

@phileas007 Thank you!

 

[msmistk0]

@cherishedgirl Good interview on IndieHackers.

Still quite fascinated by the choice of such a crowded market but it seems to have worked for you.

 

[cherishedgirl]

@msmistk0 I think it's easier to claim 1% of a large crowded market, than 100% of a niche

 

[msmistk0]

@cherishedgirl I’ll try that with my next project!

 

[xandforchrist]

@cherishedgirl Stories like yours are my favorite. It's not about the quick win and instant success, it's about perseverance and continuously working and improving your business.