There are quite a few reasons to create your own business in public, this is both feedback and search for early adopters.
But there is one problem that entrepreneurs face when they start their BuildInPublic journey - it is not clear what to share on Twitter about your business or product.
I analyzed about 200 #BuildInPublic twitter accounts, collected the best practices of #BuildingInPublic and grouped them into categories. Hope you find it useful.
1)Tell how you cope with struggles
Glossy stories repel. And do you remember at least one popular film without overcoming problems and difficulties? Great tool for building trust, and relationships.
2)Tell what has changed through experience
Creating something creates a new experience that changes us and the way we work, it's a great thing to share.
3) Engage your readers in the process
Interactivity is a great opportunity to captivate readers.
4) Ask
Here we are not talking about questions to engage the audience, but to find expertise for your project - involve in the product, not in the tweet.
5) Shine a light on what's behind the scene
Most of the work on the product is not visible to customers, but this does not mean that it should not be shown.
6) Story of today
Life is not always a routine, unusual events or experiments are a great opportunity to share them
7) Tell how you feel
Tell about your feelings about creating something.Creation is always a gamut of emotions.
8) Breakdown metrics/milestone
Dry numbers are not catchy, but how you achieved this is a completely different story.
9) Uncover the value of a new feature
Do not tell what you did, tell what it will give to the user
10)Harsh truth
Moving forward, we often see and feel the hidden side.
#BuildinPublic is a great opportunity to show it.
Honesty wins.
11)Show your toolbox
Thor has a hammer, Captain America has a shield, but what do you have?
12)Go against the trend
People get tired of trends, an anti-trend opinion based on your experience will allow you to develop credibility
13) We all are people
We all have ups and downs. This is completely normal and part of the creation of any product
14) Insight based on personal experience
Give readers an opportunity to learn from your experience
15) And of course just start
Thanks for reading.If you enjoyed it perhaps like or retweet the thread on Twitter Thread LINK
The thread also contains several examples for each category. If you have any questions about BuildInpublic, I will be happy to answer them.
But there is one problem that entrepreneurs face when they start their BuildInPublic journey - it is not clear what to share on Twitter about your business or product.
I analyzed about 200 #BuildInPublic twitter accounts, collected the best practices of #BuildingInPublic and grouped them into categories. Hope you find it useful.
1)Tell how you cope with struggles
Glossy stories repel. And do you remember at least one popular film without overcoming problems and difficulties? Great tool for building trust, and relationships.
2)Tell what has changed through experience
Creating something creates a new experience that changes us and the way we work, it's a great thing to share.
3) Engage your readers in the process
Interactivity is a great opportunity to captivate readers.
4) Ask
Here we are not talking about questions to engage the audience, but to find expertise for your project - involve in the product, not in the tweet.
5) Shine a light on what's behind the scene
Most of the work on the product is not visible to customers, but this does not mean that it should not be shown.
6) Story of today
Life is not always a routine, unusual events or experiments are a great opportunity to share them
7) Tell how you feel
Tell about your feelings about creating something.Creation is always a gamut of emotions.
8) Breakdown metrics/milestone
Dry numbers are not catchy, but how you achieved this is a completely different story.
9) Uncover the value of a new feature
Do not tell what you did, tell what it will give to the user
10)Harsh truth
Moving forward, we often see and feel the hidden side.
#BuildinPublic is a great opportunity to show it.
Honesty wins.
11)Show your toolbox
Thor has a hammer, Captain America has a shield, but what do you have?
12)Go against the trend
People get tired of trends, an anti-trend opinion based on your experience will allow you to develop credibility
13) We all are people
We all have ups and downs. This is completely normal and part of the creation of any product
14) Insight based on personal experience
Give readers an opportunity to learn from your experience
15) And of course just start
Thanks for reading.If you enjoyed it perhaps like or retweet the thread on Twitter Thread LINK
The thread also contains several examples for each category. If you have any questions about BuildInpublic, I will be happy to answer them.