johnnyboylane
New member
Just a few months back, we were at a crucial point with our startup. Funds were tight, and we desperately needed a quick revenue boost to keep our dream alive. We did not feel like we had a strong enough product to launch on appsumo or product hunt. Because we wanted to get initial feedback from first users. After some deliberation, we started to consider LTD Facebook groups.
These communities, buzzing with engaged users, seemed like a fertile ground for our initial sales push.
Here’s a breakdown of our approach:
Our strategy paid off! In just under a week, we hit our goal of $1,000. This wasn't just about the money; the feedback and connections we made were invaluable. We understood our customers better and refined our product.
Not everything went as planned:
We considered platforms like Appsumo, but the high commission rates and our current stage made Facebook LTD groups a more viable option. It was about taking control of our marketing and directly connecting with our audience.
It’s the easy and simple way to handle invoices and expenses, giving you more time to focus on growing your business. It stands out with its unique, easy-to-use invoice builder, beautiful design range, and a simple, clean app that gets the job done efficiently.
Why those?
These communities, buzzing with engaged users, seemed like a fertile ground for our initial sales push.
The Strategy That Led Us to $1,000
Here’s a breakdown of our approach:
- Identifying the Right Groups: We targeted groups where our potential customers were most active, like those focused on tech startups and entrepreneurial advice.
- Engaging Content: Instead of boring screenshots, we’ve created a special 30s ad showing the key USP’s of the product.
- Exclusive Offers for Group Members: We introduced a special discount exclusively for group members. This created a sense of belonging and urgency.
- Feedback and Iteration: We actively sought feedback and made quick adjustments to our offering based on the group members' suggestions.
- Building Relationships, Not Just Sales: Our focus wasn’t just on selling. We aimed to build relationships with potential long-term customers.
Results and Reflections
Our strategy paid off! In just under a week, we hit our goal of $1,000. This wasn't just about the money; the feedback and connections we made were invaluable. We understood our customers better and refined our product.
What Didn’t Work Out
Not everything went as planned:
- Unsuccessful Paid Promotion: We paid for a promotion with SaasPirate, but it didn’t yield any registrations or website visits.
- Limited Group Support: Out of about 20 different LTD (Lifetime Deal) groups we contacted, only Kenmoo and SaaS Lifetime Deals With Kabir agreed to help. A big shout-out to them for their support.
- Overwhelming Feature Requests: We were taken aback by the number of feature requests from users. We’re still working through most of them, which has been a challenging but enlightening process.
Why Not Other Platforms?
We considered platforms like Appsumo, but the high commission rates and our current stage made Facebook LTD groups a more viable option. It was about taking control of our marketing and directly connecting with our audience.
Key Takeaways:
- Understand your audience: Tailor your message to the group's interests.
- Offer value: Provide insights, not just sales pitches.
- Be genuine: Authenticity goes a long way in building trust.
- Keep iterating: Use feedback to constantly improve your product.
What is Finmei?
It’s the easy and simple way to handle invoices and expenses, giving you more time to focus on growing your business. It stands out with its unique, easy-to-use invoice builder, beautiful design range, and a simple, clean app that gets the job done efficiently.
