Roast My Idea - Unscalable Acts

admiradea

New member
Product - Startup Resource & Sales Intelligence Platform

URL - https://unscalableacts.com

Cost - Free Resources, Paid Lead Generation Services

Market Size - TAM $3.4B - Sales Intelligence Market

SAM - $900M - US Subset

SOM - $39M - Obtainable Market in 5 Years

First Year in Business (Estimate) - $626K Annual Revenue

Concept 05/2020 - Launch 09/2020

Startup Resources 6500+ free resources (articles, books, courses, free datasets, podcasts, tools) - 100% Value Add for Users of Site, Broken down by stage (idea, problem/solution, develop/design, product/market fit, scaling, mature).

Sales Intelligence Industry Market Positioning 3 Major Markets (Platforms, Service-as-a-Service, Freelancers)

We position ourselves between Freelancers and Service-as-a-Service.

Platforms: Data.com, Hoovers and DiscoverOrg are all examples of companies that charge annually for a set amount of lead exports from their platform. These databases are sold to thousands of companies which means everyone is emailing the same person. This results in worse response rates for their customer. And the average cost is about $30,000 per year (billed upfront). Ouch. Bad data for a high price.

Service-as-a-service: LeadGenius is an example of a company that charges annually for a team that prospects for you. Great concept, but their business model is built to work for them, not the customer. The cost is about $24,000 upfront ($2,000 per month billed annually). Not so great for a startup on a tight budget with changing business needs.

Freelancers: oDesk and Elance are examples of platforms where you can hire your own virtual assistant team to prospect. Customers have to train their team and the billing is variable so your cost per lead ranges from $.50 to $5. Cheap entry point, but time intensive and unpredictable.

Pricing $2,000 a month for access to updated platform, with the option of Lead Qualification and Matching as upsell for additional revenue.

(90 Million Records from 2015-Present)

(Recently Funded Companies (Startups & GSA), S-1 & 10-K reporting, a huge directory of 25M records of press, investors, and companies with emails broken down by industry and state.)

Customer Conversion: Live/Remote Events, Email Marketing and Partnerships with Accelerators/Incubators.

We are an early stage bootstrapped startup, self funded. Not looking for funding.

Previously Exits - CEO of HDScores.com (exited with first round of investment after 8 years) Aggregated Public Restaurant Health Department Inspection data from 1.6M Restaurants in the US in a Normalized Format, Licensing data to Yelp and Industry industry.
 
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