@theredraven Tell them they have to buy it, but give them a code to give out to their followers. If they can sell 10 give them their money back. Make them work for it.
@theredraven Ask to see concrete evidence of how they have increased sales for other businesses they have used their 'influencer power' on before sending them any products
@theredraven There's another sub on here (choosybeggars) that has a template or suggestion of them paying for the item but giving them a like code to use for their customers.
@theredraven Give them a coupon code and when they get x sales, give them y dollars or z product.
Influencers are sales people and if they are successful selling your stuff you should pay them, but only for actual sales, not imaginary internet points.