Action steps:
*Defined Objectives and Key Results
*Put together list of the different social networks and their pro/cons for completing this task.
*Chose twitter, based on speed starting from 0, allowed content, and familiarity
*Put together list of niche topics I’m interested in, and their pros/cons/stats
*Look at current popular hastags at hashtags.org (#nowplaying)
*Look at what is trending in the different niches, how often hashtags are used, types of content available, content I can create
*Used twitter search
*Used hastagify.me
*Chose MarioKart based on the story I’d be able to tell with the content, the ideas I have for content, how passionate people are about the topic, and the lower competition from companies and professional accounts.
*Setting up account
*Brainstorm names and decide on using a character as twitter nick and profile pic
*Researching popularity of top characters
Sources:
https://medium.com/civis-analytics/...racter-according-to-data-science-7dfb65d4c18e
https://nintendotoday.com/mario-kart-8-favorite-driver-poll-results/
https://www.thetoptens.com/best-mario-kart-characters/
*Decide to go with Bowser based on popularity, and the strength of feeling people have towards him both as a character in the MarioKart series, but also how strong feeling people have towards him due to being the protagonist in the Mario games. (Also, he is my favourite MarioKart character, so that also played a role. I’d rather spend 24 hours working on him as a character, rather than Mario, Yoshi, or Luigi)
*Set up new gmail account:
xxxxxxxxx@gmail.com
*Set up new twitter account:
@bowser_team (TeamBowser)
*Research top Twitter bios for ideas:
Sources:
https://blog.hubspot.com/marketing/twitter-bio
https://businessesgrow.com/2015/03/07/cool-twitter-bios/
https://businessesgrow.com/2011/09/21/20-of-the-worlds-most-clever-twitter-bios/
https://www.postplanner.com/awesome-twitter-bio-ideas-to-entice-followers/
*Completed twitter profile:
*Wrote bio
*Created banner
*Found profile pic
*Set up tracking document for growth hacking:
https://docs.google.com/spreadsheet...yvSA4DpRsNm83zMtAN5fA8RPUo/edit#gid=614468501
*Brainstormed 12 ideas for growth
*Preparing Twitter account for growth
*Set up Hashtag tracking for #mariokart with
www.hashtracking.com
*Set up BufferApp profile for automatic posting
https://buffer.com/app/profile/5c51a4e9c7e8822b982c145a
*Created a meme using Stencil and posted on twitter. Shared it on two subreddits. r/gamingmemes and r/mariokart.
*Created post on facebook about what I’m doing, asking people to follow the account.
*Reached out to close friends on facebook asking them to follow account.