The product:
Maqpie - user to user chat that can be added to any SaaS app in under 10 minutes to enable efficient communication and improve user retention. Mapqie brings a chat to your app without development at all. Think Slack within your app. One-to-one, group conversations, emojis, file sharing, searchable history - everything you expect from a modern messenger. The product is free companies with less than 1000 users.
Case study:
It is not always clear for users that Maqpie is a chat between users of the same company and not something like LiveChat, so here is use case:
One of our clients is a SaaS for mental health care practices. They provide different services such as clients tracking, appointments tracking, notes, etc. Typically every company has 2 or more therapists and bigger companies have accountants, receptionists, etc. After integration with Maqpie all users (therapists, receptionists, accountants) can talk to each other. It's like adding small facebook messenger window to any SaaS or web application in general.
We also use our user to user chat on our admin panel (screenshot) - a chat on the bottom right is what I am talking about.
Product stage:
Launched in March (private beta with one large customer in December, beta launch in February). Today we have over 5,000 users using our solution, iterated a lot based on beta users feedback. We keep integration process as simple as possible. Maqpie is almost as easy to install as Google Analytics.
Market size:
SaaS providers. $236 billion market by 2020 – Forrester. We are not for every SaaS - that's for sure. But based on competitors analysis - the market seems to be huge.
Product analysis/competition:
There are 5 main competitors of the current version of the product: Layer, Cloudity, Sendbird, Applozic, Quickblox. Today Maqpie is the only user to user chat, which can be installed and customized in less than 10 minutes. All of our competitors require at least one day to integrate with and some of them look terrible, like a chat for hackers. One of our clients just came, subscribed to a plan and said:
Another mentioned that our current solution just looks much better than others he has tried.
Customer conversion strategy:
There are few things we do:
I am co-founder & CEO also co-founder of small IT company named Paralect. Except me there three full stack developers and part-time designer. I've been leading teams & building products for others for around 10 years, to name few: TheraNest & SpeakUp. I've built messaging for many products and it always was extremely expensive and painful, especially at scale. We started Maqpie to make messaging cheaper and easily available to anyone.
Roast us:
If you want just provide a quick feedback there few things you should look at first:
Optional:
Maqpie - user to user chat that can be added to any SaaS app in under 10 minutes to enable efficient communication and improve user retention. Mapqie brings a chat to your app without development at all. Think Slack within your app. One-to-one, group conversations, emojis, file sharing, searchable history - everything you expect from a modern messenger. The product is free companies with less than 1000 users.
Case study:
It is not always clear for users that Maqpie is a chat between users of the same company and not something like LiveChat, so here is use case:
One of our clients is a SaaS for mental health care practices. They provide different services such as clients tracking, appointments tracking, notes, etc. Typically every company has 2 or more therapists and bigger companies have accountants, receptionists, etc. After integration with Maqpie all users (therapists, receptionists, accountants) can talk to each other. It's like adding small facebook messenger window to any SaaS or web application in general.
We also use our user to user chat on our admin panel (screenshot) - a chat on the bottom right is what I am talking about.
Product stage:
Launched in March (private beta with one large customer in December, beta launch in February). Today we have over 5,000 users using our solution, iterated a lot based on beta users feedback. We keep integration process as simple as possible. Maqpie is almost as easy to install as Google Analytics.
Market size:
SaaS providers. $236 billion market by 2020 – Forrester. We are not for every SaaS - that's for sure. But based on competitors analysis - the market seems to be huge.
Product analysis/competition:
There are 5 main competitors of the current version of the product: Layer, Cloudity, Sendbird, Applozic, Quickblox. Today Maqpie is the only user to user chat, which can be installed and customized in less than 10 minutes. All of our competitors require at least one day to integrate with and some of them look terrible, like a chat for hackers. One of our clients just came, subscribed to a plan and said:
Code:
Something I have been searching for, for a while. So thanks!!!
Customer conversion strategy:
There are few things we do:
- Building great product and listening to our customers and users a lot. Hope they will recommend the product to their peers.
- Write quality content for developers in our blog to attract developers. First blog post was promoted by Docker and read by over 13,000 developers.
- Use publicly available channels like Reddit, Quora, Betalist, etc to attract initial mass.
- Think to use
Code:
Powered by Maqpie
I am co-founder & CEO also co-founder of small IT company named Paralect. Except me there three full stack developers and part-time designer. I've been leading teams & building products for others for around 10 years, to name few: TheraNest & SpeakUp. I've built messaging for many products and it always was extremely expensive and painful, especially at scale. We started Maqpie to make messaging cheaper and easily available to anyone.
Roast us:
If you want just provide a quick feedback there few things you should look at first:
- Quick features overview (two minutes to read)
- Product in action (one minute to play around)
- Landing site. (one minute to review)
Optional:
- Blog post about integraiton proces
- Sign up and play around with admin panel