This is something I realized very early in the process of creating my own newsletter, I was focused with sharing my newsletter every were, and no one cared.
Why?
Really simple, people don't give a f*** about other people. That's it. I know people don't like to hear that, but if you post on Social Media, you might have figured that out already.
For example, take a look at people on this substack. Everyone is promoting their newsletters, how many upvotes do they have? 1 or 2, if not 0 or less.
And it's no wonder why, we all hate being bombarded with ads, ads are every way, and we even pay to try to hide them, with Youtube Premium or Spotify Premium, we just don't want ads. So why do you think promoting your newsletter that way will be effective? It won't.
The one thing you need to do in order to share a newsletter, si provide real value. You may think your newsletter has value, and I won't deny that, but no one will bother even checking your newsletter, if you don't share value before doing so.
The one thing I want you to realize is that the best way to promote your newsletter, is by not promoting it. Just include your link to it after being sure you've included great value. As long as the content you are talking about is similar to the one you share on your newsletter, in my case, that's Social Media, so it made sense to include it. I think you get it, that's why now, I'll ask you for one thing.
STOP asking people to read your newsletter, and give them a reason to read it by providing great value, before they take the next step, which is checking your newsletter.
Why?
Really simple, people don't give a f*** about other people. That's it. I know people don't like to hear that, but if you post on Social Media, you might have figured that out already.
For example, take a look at people on this substack. Everyone is promoting their newsletters, how many upvotes do they have? 1 or 2, if not 0 or less.
And it's no wonder why, we all hate being bombarded with ads, ads are every way, and we even pay to try to hide them, with Youtube Premium or Spotify Premium, we just don't want ads. So why do you think promoting your newsletter that way will be effective? It won't.
The one thing you need to do in order to share a newsletter, si provide real value. You may think your newsletter has value, and I won't deny that, but no one will bother even checking your newsletter, if you don't share value before doing so.
The one thing I want you to realize is that the best way to promote your newsletter, is by not promoting it. Just include your link to it after being sure you've included great value. As long as the content you are talking about is similar to the one you share on your newsletter, in my case, that's Social Media, so it made sense to include it. I think you get it, that's why now, I'll ask you for one thing.
STOP asking people to read your newsletter, and give them a reason to read it by providing great value, before they take the next step, which is checking your newsletter.