I found a completely bootstrapped business making $7,000/month with a sports betting platform. The platform is a suite of tools designed to better the fantasy sports and sports betting experience for fans. The platform gives you cheat sheets, prop analysis, player injury updates, matchup data, etc.
I’m not personally familiar with the sports betting industry, but I’m a sucker for data analysis, so this listing definitely caught my eye. I know the sports betting industry has been blowing up, now with 38 states allowing some sort of sports betting. That means this industry will only grow in the United States moving forward.
I’ve also noticed there has just been a general increase in degenerate gambling in society as a whole. People love trading speculative stocks, flipping NFTs, and betting on sports. I think this shows a general interest in gambling behavior, which will be beneficial to the sports betting industry.
The listing mentions that the business grew from 0 to 6k MRR in 4 months. The current price point is $4.99/month, which seems low to me. I think there’s definitely an opportunity to increase the price point. I personally think 5$/month is too low for any software, and not even a worth it price point. But that’s a different story.
Outlier is an example of a competitor. Outlier seems like a very sophisticated platform. Something I found interesting is that they have an “Education” section. I can see this turning into a paid vertical in the business. The same approach can be applied to the business currently listed on sale.
With that being said, I can see some drawbacks to running a business in the sports industry.
Firstly, the industry is ripe with scammers and con artists. There are lots of influencers selling picks and promising returns, giving the entire industry a bad rap.
Another difficulty pertains to advertising in the niche. I am not familiar with all the rules, but I imagine there are a lot of restrictions on advertising sports betting on social media. There are also lots of age and location restrictions.
The business is currently for sale for $150,000.
tl;dr: The betting industry is extremely lucrative, and there are lots of opportunities to build a business without building a sportsbook.
p.s. I write a weekly 5-minute digest about online businesses (like this one) selling for life-changing amounts of money in my free newsletter, Startup Sphere.
I’m not personally familiar with the sports betting industry, but I’m a sucker for data analysis, so this listing definitely caught my eye. I know the sports betting industry has been blowing up, now with 38 states allowing some sort of sports betting. That means this industry will only grow in the United States moving forward.
I’ve also noticed there has just been a general increase in degenerate gambling in society as a whole. People love trading speculative stocks, flipping NFTs, and betting on sports. I think this shows a general interest in gambling behavior, which will be beneficial to the sports betting industry.
The listing mentions that the business grew from 0 to 6k MRR in 4 months. The current price point is $4.99/month, which seems low to me. I think there’s definitely an opportunity to increase the price point. I personally think 5$/month is too low for any software, and not even a worth it price point. But that’s a different story.
Outlier is an example of a competitor. Outlier seems like a very sophisticated platform. Something I found interesting is that they have an “Education” section. I can see this turning into a paid vertical in the business. The same approach can be applied to the business currently listed on sale.
With that being said, I can see some drawbacks to running a business in the sports industry.
Firstly, the industry is ripe with scammers and con artists. There are lots of influencers selling picks and promising returns, giving the entire industry a bad rap.
Another difficulty pertains to advertising in the niche. I am not familiar with all the rules, but I imagine there are a lot of restrictions on advertising sports betting on social media. There are also lots of age and location restrictions.
The business is currently for sale for $150,000.
tl;dr: The betting industry is extremely lucrative, and there are lots of opportunities to build a business without building a sportsbook.
p.s. I write a weekly 5-minute digest about online businesses (like this one) selling for life-changing amounts of money in my free newsletter, Startup Sphere.