Advertising a B2B business without spending a lot..

[mandofett]

I've recently started spending approx. 30-45 minutes on a daily basis answering marketing related questions on Quora & Reddit with my ABSOLUTE utmost effort.

Why?

Jab, jab, right hook. (Value first content marketing approach)

And plus, it's fun.

An interesting question I came across recently was:

"How could you advertise your small business without spending a lot of money?"​

My answer was:

For a B2B company I’d immediately recommend Linkedin automation with a carefully crafted mixture of a strong content marketing strategy and some automation on the side.

Automation allows you to reach other business owners through Linkedin’s messaging function. It’s cheap (Providers offer tools at $20 per month) and allows you to get a template across to anywhere from 100–150 businesses per month.

Now your content marketing strategy will allow you to basically develop the necessary thought leadership position within your space that’s required to create a brand that is trustworthy, credible & transparent.

So in my case, for my B2B growth agency, that's a combination of Duxsoup/Weconnect & daily content marketing.

But I mean thoughtful content marketing...

Providing value to several pre-thought pain points I assume my prospects might have.

My full Quora Q&A can be found here:

I cover TikTok, Guerilla Marketing, etc...

Hope you find this of value.

Kyrill Krystallis

 

[leahg77]

@mandofett If you're looking for another LinkedIn automation platform, why not check out salesloop.io ?