COVID, Climate Change, Social Unrest and US-Russia Proxy War in Ukraine is Destroying Startups

belaya_zvezda

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This is a very important message if you are a startup founder or marketer.

The world right now doesn't look healthy. Major factors adding to risks for Global Economy:
  • COVID
  • Climate Change
  • Frequent Social Unrest (the world is increasingly becoming communal)
  • US-Russia Proxy war in Ukraine
Y Combinator warned startup founders of Economic Downturn in May, they said, 'Plan For The Worst’.

The message from several VCs if you're a startup founder:
  1. Conserve cash
  2. Hire diligently
  3. Optimize cost
  4. Control cash burn
  5. Extend runway as far as possible
If you are a startup employee, there are two ways to become an indispensable hire:
  • Bring Results (X traffic, Y leads, Z users) -- Become the key team member that is responsible to bring the leads / sales / revenue. Nobody fires the person who impacts the bottom line.
  • Get Things Done (articles written, outreach emails sent, etc.) -- Make the team dependent on you for major operations that support growth.
What's your take? Share your thoughts in the comments!
 

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